Archive for the ‘The Switch’ Category

August 23, 2010

‘The Switch’ at the box office ( Updated )

I usually don’t play the numbers game with Jens films, but it has gone beyond the absurd this time.

Actual  Numbers are from Box Office Mojo.

UPDATED WITH ACTUAL – Tue, Aug 24, 2010

Title Theaters Gross/Theater
1. The Expendables 3,270 $5,189
2. Vampires Suck 3,233 $3,774
3. Eat Pray Love 3,082 $3,930
4. Lottery Ticket 1,973 $5,399
5. The Other Guys 3,472 $2,927
6. Piranha 3D 2,470 $4,092
7. The Switch 2,012 $4,193
8. Nanny McPhee 2,784 $3,020
9. Inception 2,401 $3,265
10. Scott Pilgrim vs. 2,820 $1,845

This is the actual order when the average per theater total is used instead of the gross:

Title Theaters Gross/Theater
1. Lottery Ticket 1,973 $5,399
2. The Expendables 3,270 $5,189
3. The Switch 2,012 $4,193
4. Piranha 3D 2,470 $4,092
5. Eat Pray Love 3,082 $3,930
6. Vampires Suck 3,233 $3,774
7. Inception 2,401 $3,265
8. Nanny McPhee 2,784 $3,020
9. The Other Guys 3,472 $2,927
10. Scott Pilgrim vs. 2,820 $1,845

You cannot compare the gross take of one film showing at over a thousand more theaters any more than you can compare the performance of a 500 horsepower engine to one with only 200 horsepower. It’s simple grade-school arithmatic.

Only $37.00 per theater separates the number 3 and 4 spots, a virtual tie for third place.

UPDATE: Difference between 3 and 4 is $101.00 using final weekend numbers.

If  ‘The Switch’ had another 1000 theaters it would have finished with a gross of over 12 Million for the week end and landed in the third place.

The Switch didn’t under perform, Disney and Miramax dropped the ball.

And with a production budget in the neighborhood of $16 Million it made back half of its cost to produce in 3 days.

And yet you have US Weekly proclaiming “Jen Aniston’s ‘Switch’ Bombs at Box Office”.

CNN and the LA Times join in too:

The film’s shoddy opening weekend led several media outlets to pose questions like, “Jennifer Aniston: Exactly why is she a movie star?” and “Why don’t Jennifer Aniston’s friends help her more at the box office?”

All this is absolute nonsense. And the LA Times and CNN should be ashamed for being so superficial in their reporting, just parroting the tabloid press with the “poor Jen” headlines.

As to the Bill Simmons ESPN article that Patrick Goldstein of the LA Times quotes, Bill Simmons and his sources obviously get all of their Jen news from the likes of Star, Us Weekly and the National Enquire, the epitome of all that we have come to love about journalism in the 21 century; BS is entertainment and the LA Times and CNN are really just that, Entertainment.

By: Bill

August 20, 2010

‘The Switch’ Opens today!

Jennifer Aniston and Jason Bateman in The Switch

Starring Jennifer Aniston, Jason Bateman, Patrick Wilson, Jeff Goldblum and Juliette Lewis, “The Switch” is produced by Albert Berger and Ron Yerxa. Nathan Kahane, Jennifer Aniston and Kristin Hahn are executive producers.


Jason Bateman in The Switch

Jason Bateman in 'The Switch'

Neurotic, self-absorbed and pessimistic Wally Mars’ (Jason Bateman) financial success with New York stock trading partner Leonard (Jeff Goldblum) does little to shake his fundamentally gloomy perspective on the world.

Jennifer Aniston in 'The Switch'

Jennifer Aniston in 'The Switch'

The one bright spot is his best friend Kassie
(Jennifer Aniston), beautiful and funny, who, unfortunately for Wally, is content being just friends. When Kassie, in her early 40s and single, announces that she wants to have a baby and doesn’t plan to let the lack of a husband or boyfriend stand in the way, Wally is bursting with anticipation at what he expects to be asked. Then Kassie lowers the boom—she wants him to help her find Mr. Perfect Sperm Donor, not be Mr. Perfect Sperm Donor.
Before long, Kassie finds the perfect donor in the form of charming, Nordiclooking Roland (Patrick Wilson). At Kassie’s “insemination party,” thrown by her best girlfriend Debbie (Juliette Lewis), Wally makes what is surely a lifechanging switch, then passes out and remembers nothing.
Jennifer Aniston and Thomas Robinson in The Switch

Jennifer Anniston with Thomas Robinson as Sebastian

“The Switch” is based on the short story “Baster,” written by Pulitzer Prize–winning novelist Jeffrey Eugenides, author of “The Virgin Suicides” and “Middlesex.” Screenwriter Allan Loeb discovered the story when it was originally published in The New Yorker in 1996 and believed it would be a great premise for a film. Loeb subsequently developed the screenplay with producers Albert Berger and Ron Yerxa of Bona Fide Productions.

Producer Nathan Kahane, president of Mandate Pictures (“Juno,” “Stranger than Fiction”), had an opportunity to read the script and became an enthusiastic fan. “We felt it had a totally fresh approach to a very unique subject, so we reached out to Albert [Berger] and Ron [Yerxa], whom we have worked with in the past, to let them know we were extremely passionate
about partnering with them on this film.”

Jennifer Aniston and Jason Bateman in The Switch

Walt Disney Pictures and Miramax - The Switch ©2010 Baster Productions, LLC

‘The Switch’ Opens Everywhere today

By: Bill

August 19, 2010

Jennifer Aniston with Chelsea Handler on E!

Jen and Chelsea always have a great time, Jen was on Chelsea Lately last night talking about ‘The Switch’, tabloids and Jens new perfume.

Although…I don’t think Chelsea knows how to use perfume, well…never mind…

By: Bill

August 18, 2010

‘The Switch’ Premiere Josh Gordon and Will Speck, Jen and Jason

Great interview at ‘The Switch’ Premiere from Amy Kaufman at the LA Times.

By: Bill

August 17, 2010

‘The Switch’ Premiere – Los Angeles

Jen is stunning in a Lanvin dress, with Josie and Lottie shoes at the Los Angeles Premiere of ‘The Switch’.

Jennifer Aniston at The Switch Premiere

Jennifer Aniston at The Switch Premiere

Jennifer Aniston, Jason Bateman and Thomas Robinson at The Switch Premiere

Jennifer Aniston, Jason Bateman and Thomas Robinson at The Switch Premiere

By: Bill

‘The Switch’ staring Jennifer Aniston and Jason Bateman

Jennifer Aniston and Jason Bateman in The Switch

Production notes

   “‘The Switch,’ in my view,” says Berger, “is really about a guy, Wally, Jason Bateman, who has very strong, unrealized feelings towards Kassie, Jennifer Aniston, who he thinks is his best friend.

   But, what the audience realizes is that there’s much more to it for him and it’s one of those movies that takes the character a while to catch up to what the audience may be suspecting early on. It’s a very recognizable situation.

   There are a lot of dynamics in relationships where a character has to grow into his own feelings and I think that’s very much the journey of Wally in this movie.”

Jennifer Aniston and Jason Bateman in The Switch

Miramax Films - The Switch ©2010 Baster Productions, LLC

   Aniston is also an executive producer on the film, along with her Echo Films partner Kristin Hahn.

“Jennifer, who’s a real pro, was able to wear those two hats in a very positive way for the film,” says Berger.

“She’s graceful, generous and is able to exert her influence on behalf of the production in subtle but good ways.

   Kristin Hahn, Jen’s partner, is a very capable producer and it has been a real pleasure making the movie with them.”

“I’ve found Jennifer to be amazingly earthy, charming, direct, very easy to talk to,” adds Yerxa.

   Jennifer Aniston found herself drawn to the part for several reasons:

“I thought it was a really beautiful, great story that was kind of unconventional and it’s also one of the first movies that our production company Echo Films will be coming out with. I also wanted to work with Jason Bateman.”

   Finding the right child to play Sebastian was a big piece of the puzzle for the filmmakers. Directors Speck and Gordon and casting director Doug Abel did a search for two months in both the New York City and Los Angeles areas with a lot of open calls at grade schools, resulting in many work sessions, callbacks, and screen tests to find the right fit for Sebastian.

   Finally, in Los Angeles, they found talented six-year-old Thomas Robinson. Both directors are justifiably proud of the work they put in bringing Thomas through the casting process and then nurturing and guiding him to deliver a fine performance on screen.

Jennifer Aniston and Thomas Robinson in The Switch

Miramax Films - The Switch ©2010 Baster Productions, LLC

Says Speck, “We had seen Thomas on tape and knew we had to meet him in person, so we flew to LA and had a great work session with him.”

Adds Gordon, “He had the perfect balance of vulnerability and introspection that the character demands, and he happens to look a lot like Jason Bateman.”

and THOMAS ROBINSON as Sebastian
Screenplay by ALLAN LOEB
Based on the Short Story “Baster” by
The Switch opens this Friday, August 20th.

By: Bill

August 16, 2010

Jennifer Aniston and Jason Bateman on Moviefone Unscripted

Jen and Jason answer questions from fans on Moviefone Unscripted for The Switch.

More clips at Moviefone
The Switch opens Friday August 20, 2010.

By: Bill

“The Switch” Opens this week

Jennifer Aniston and Jason Bateman in The Switch

The premier is tonight and Jen will be on several TV shows this week. Here is the list as it stands today.

Check your local listings for time and availability and check out our forum for the latest updates here:

Jennifer Aniston Center Forum – Appearances: in News and Discussion.

  • Premiere
    Mon, August 16
    at the Arclight/Cinerama Dome
    6360 Sunset Blvd, in Hollywood

By: Bill

August 13, 2010

Bill O’Reilly and Jennifer Aniston public feud

The tabloid press ability to manufacture controversy out of thin air is business as usual, it’s expected and no one with half a brain takes it seriously. True to the current trend of the mainstream press using this tactic in their own fashion, Fox News and Ballyhoo Bill O’Reilly have decided to manufacture a controversy with comments made by Jen during “The Switch” press junket.

One would think Hollywood Life or Star Magazine was the producer at Fox “News”.

From the New York Daily News:

“Women are realizing more and more that you don’t have to settle, they don’t have to fiddle with a man to have that child,” she said, according to PopEater. “They are realizing if it’s that time in their life and they want this part, they can do it with or without that.” – Jennifer Aniston

Ballyhoo Bill said ( amongst other equally useless remarks ) that [Jennifer Aniston is ] “destructive to our society,” and accused her of “diminishing the role of the dad.”

Yesterday Jen fired back a response through People Magazine:

“Of course, the ideal scenario for parenting is obviously two parents of a mature age. Parenting is one of the hardest jobs on earth,” Aniston tells PEOPLE exclusively. “And, of course, many women dream of finding Prince Charming (with fatherly instincts), but for those who’ve not yet found their Bill O’Reilly, I’m just glad science has provided a few other options.” – Jennifer Aniston

Read more at: People Magazine

Bill O’Reilly needs to find a new profession and Fox “News” needs a new name. I’m thinking The Fox Gossip Network.

By: Bill

August 11, 2010

Jen spars with a “reporter” for “The Switch”

Amid all the silliness is a gem…

From The Vancuver Sun:

The last thing Jennifer Aniston really needs at this morning’s news conference is to hear about the tabloid media.

Yet the way she responds to one reporter’s persistent questioning shows how much of a class act she is.

It’s been a while since former husband Brad Pitt was lured away by Angelina Jolie, but it’s not yesterday’s news to the tabloids, which continue to find Aniston useful fodder for their monthly fantasies. But if the star of the forthcoming The Switch is feeling any pain over the situation, she has no intention of showing it today. Instead, good humour is her weapon of response.

Motherhood is the subject of the romantic comedy opening Aug. 20 – motherhood via a sperm donor – and now we have this one earnest reporter remembering what the tabloids were suggesting about her a few months ago.

“You remember those, huh?” Aniston responds crisply. “It’s powerful reading material, yeah.”

Seemingly oblivious to the underlying sarcasm, the hapless reporter presses on. Seems a tab had this photo of her clutching her tummy – enough for it to suggest pregnancy.

“Yeah. I have 13 children,” grins Aniston, who has yet to become a mother. Then comes a truly inane question: Do the tabloids affect her professional decisions about what roles to take?

Aniston doesn’t skip a beat in replying.

“I usually really try to steer away from making my creative choices based on what the tabloids are saying,” she says sweetly. “I would be really screwed if I did. But yeah, no I don’t. It’s all silly.”

From The Vancuver Sun

By: Bill